Crafting Bobaly's Logo with a Taiwanese Twist

Inspired by the vibrant Rainbow Village, I created a logo for Bobaly, a bottled milk company, as part of a design challenge by The Brief Diary. Researching boba tea's Taiwanese origins further inspired me to draw from local culture. The logo captures the playful and colorful essence that Grandpa Rainbow brought to Taichung. Featuring whimsical, hand-drawn elements and a dynamic color palette, it reflects both the fun and nourishing nature of Bobaly’s products. This design stands out, telling a story of joy, creativity, and cultural heritage.